Demand
Are enough of the right buyers entering the system?
CUSTOMER ACQUISITION & GROWTH
Turn demand
into customers.
ORJANI GROWTH builds and operates customer acquisition systems connected to commercial outcomes — from strategy to revenue.
90-DAY INITIAL ENGAGEMENTCOMMERCIAL KPI REPORTINGSCALE / ITERATE / STOP
STRATEGY → DEMAND → PIPELINE → CUSTOMERS → REVENUE
THE COMMERCIAL PROBLEM
More activity is not
the same as growth.
Traffic without conversion. Leads without follow-up. Campaigns without attribution. Sales without reliable demand. We identify the constraint before adding spend.
CAPABILITIES
Five capabilities.
One growth engine.
We activate only the levers justified by your economics, data and commercial maturity.
Strategy
ICP, segmentation, offer, messaging and growth economics.
Demand
Outbound, paid acquisition, search, content and retargeting.
Conversion
Landing pages, funnels, qualification and nurturing.
CRM & Automation
Pipeline, routing, scoring, workflows and RevOps.
Analytics
Qualified pipeline, CAC, conversion, attribution and revenue.
HOW WE WORK
Evidence first.
Scale second.
Every engagement starts with the primary constraint. Every experiment has a hypothesis, a metric and a decision.
01Diagnose
02Build
03Launch
04Optimize
05Scale
WHAT WE MEASURE
Qualified pipelineValue and volume
MeetingsQualified, not vanity leads
ConversionStage by stage
CACWhere attribution allows
RevenueAttributed / influenced
Clicks and impressions can explain performance. Commercial outcomes determine whether the system works.
WHO WE WORK BEST WITH
Ready to absorb
more customers?
✓ Validated product or service
✓ Meaningful customer value and margin
✓ Capacity to serve additional customers
✓ A sales owner who follows up demand
✓ Access to data and willingness to measure
FLAGSHIP ENGAGEMENT
Growth Engine
Your external growth department: strategy, acquisition, conversion, CRM, automation and analytics.
- 90-day initial engagement
- Weekly experiment cadence
- Commercial KPI reporting
- Scale / Iterate / Stop decisions
SETUP€5,000THEN€6,500 / month
Media spend and third-party tools separate.
START WITH THE CONSTRAINT
Before buying more marketing,
find where growth is being lost.
The Growth Diagnostic maps the constraint, economics, opportunities and 90-day priorities. From €1,500 excl. VAT.
Request the Growth Diagnostic →Fit assessment • Opportunity Map • 90-day roadmap